Tell your story with video, placed on high-quality, brand-safe sites and measured every step of the way. In-stream or in-banner, your message reaches the right people — and you see exactly what it did.
Digital video advertising is video ads served across websites and apps — either in-stream (before, during, or after other video content) or in-banner (video that plays within a standard ad unit on a page). Bought programmatically, it’s targeted to specific audiences and fully measurable.
It’s distinct from CTV, which runs on televisions. Digital video runs on the open web and apps, across desktop and mobile — which makes it flexible and efficient for reaching people throughout their day.
Programmatic video gives you that storytelling power with precise targeting and real accountability — so you’re not paying for views that never happened.
Brands with a story or product that's better shown than told.
Advertisers who want video reach across the open web, not just inside the big platforms.
Anyone running CTV who wants to extend the same message to desktop and mobile video.
We place video across high-quality, brand-safe inventory and target with the same layered audience data we use everywhere. Brand-safety and viewability controls keep your video next to content you’d be comfortable standing beside.
You get clear measurement: completion rates, viewability, and downstream actions. Plus full transparency on cost and placements. No paying for an “impression” nobody actually saw.
First- and third-party signals
In-market and behavioral targeting
Relevant content environments
average video completion rate across recent in-stream campaigns
Premium streaming inventory on the big screen, with the targeting and transparency of programmatic.
Targeted banner and rich-media placements that keep your brand present across the open web.
Podcasts and streaming audio that reach listeners in moments video can't — commute, gym, kitchen.
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Book a no-pressure strategy call and we’ll show you exactly how digital video could work for your brand — with honest numbers and no black box.
Or email us at info@optimatic.io